POS Comparisons 8 min read
Square vs Lightspeed for a Café or Coffee Shop
Square vs Lightspeed for a coffee shop, compared on the things that actually matter: monthly cost, processing rates, online ordering, and loyalty.
The Tany blog
Mobile ordering, loyalty & growth
Practical guides for independent cafés and restaurants running on Square — from the team building branded ordering apps that go live in 24 hours.
Square How-Tos 25 Guides 19 Loyalty & Retention 14 Delivery & Direct Ordering 8 Apps & Technology 7 Operations 6 Local SEO 6 Marketing 6 Mobile Apps 3 Square How-To 3 Payments & Fees 3 Payments 3 Marketing & Growth 2 Customer Retention 2 Gift Cards 1 Payments & Tipping 1 Comparisons 1 Marketing & Retention 1 POS Comparisons 1 Growth & Marketing 1 Mobile Ordering 1
Marketing 6 min read
How to Drive Café Orders From Instagram
Likes don't pay rent. Here's how to convert Instagram attention into actual café orders — the bio link, the content mix, the Stories play, and how to know it's working.
Marketing 6 min read
How to Get More Google Reviews for Your Café
More recent, higher-rated Google reviews lift your local ranking and win the click. Here's a repeatable, no-incentive system to earn them — and how mobile ordering makes the ask automatic.
Guides 7 min read
Square Kiosk vs Mobile Order-Ahead for Your Café
Square Kiosk and mobile order-ahead solve different problems. Here's what each costs, what each is good at, and why most cafés end up wanting both.
Guides 6 min read
Multi-Location Mobile Ordering on Square: A Setup Guide
A practical playbook for offering order-ahead across multiple café locations on Square — location-aware menus, pickup routing, reporting, and per-site cost.
Guides 6 min read
How to Reduce No-Shows on Café Pickup Orders
A practical guide to cutting no-shows and uncollected pickup orders at your café — prepayment, smart prep timing, ready-notifications, and how to handle the ones that still slip through.
Guides 7 min read
How to Calculate the ROI of a Branded Restaurant App
Stop guessing. Here's the exact math to decide whether a $99/month branded app earns its keep at your café — break-even, payback, and the levers that move it.
Square How-Tos 6 min read
How to Accept Pre-Orders and Catering on Square
Holiday boxes, next-day pickups, and catering trays all need scheduled ordering. Here's how to set up pre-orders and order scheduling on Square Online, step by step.
Loyalty & Retention 8 min read
How Much Does a Coffee Shop Loyalty Program Cost?
Punch cards, Square Loyalty, standalone loyalty apps, or loyalty bundled into a branded app — here's what each actually costs and when it pays for itself.
Growth & Marketing 7 min read
How to Increase Average Order Value at Your Café
AOV is the cheapest growth lever you have. Here are the menu, upsell, and mobile-ordering tactics that lift it without adding a single new customer.